Dubai Dental Clinic
The Dubai Dental Clinic (DDC), part of the Dubai College of Dental Medicine, is a specialist, non-profit clinic, offering patients a comprehensive range of world-class dental care services. We created an integrated marketing campaign for DDC, promoting the USPs of the clinic and differentiating it from the dental training facilities of the Dubai College of Dental Medicine. It was important to ensure that all communications resonated with both Arab and expatriate families. The long list of deliverables we produced included print and radio adverts, factsheets and the clinic’s exhibition stand for the Arab Health Exhibition.